WHAT ARE THE CHALLENGES OF MANAGING A LARGE EMAIL LIST?

Managing a large list can be harsh, and some of the challenges are: Email Deliverability: It is tough to get your emails into inboxes and not into spam boxes when sending them out to big lists. Here, sender reputation, quality of content, and hygiene of lists all play major roles. List Hygiene: This involves cleaning and updating your list. M

Data analytics can be a really powerful means for B2B marketers to get valuable insight into their target audience and measure the effectiveness of campaigns from which to optimize their strategy. Following is how you could make use of this to enhance your B2B marketing: 1. Customer Segmentation: Customer segmentation identification: With this